Hey there!
Exciting news! Privado has teamed up with Hightouch to give you more control over your personal data sharing. This integration allows Privado to monitor and oversee all the personal data that is shared from Hightouch to ensure your privacy is protected.
With this collaboration, Privado is expanding its reach to hundreds of Hightouch customers, providing them with enhanced visibility and governance over their personal data. Previously, Privado only tracked data sent to immediate third parties, but now, data shared by Hightouch to other third parties is also covered.
Hightouch is a top Composable Customer Data Platform (CDP) that enables companies to utilize their data warehouse for personalized marketing and business operations. Tejas Manohar, Co-Founder of Hightouch, expressed his excitement about partnering with Privado to uphold user privacy and comply with the highest privacy standards.
CDPs like Hightouch are essential for managing and activating personal data from various sources. Marketing teams often use Hightouch to send data to marketing partners for audience retargeting and performance improvement.
Privado’s integration with Hightouch offers a new layer of visibility, allowing privacy teams to proactively prevent non-compliant data sharing. By identifying all third parties receiving data through Hightouch, Privado ensures thorough monitoring of data sharing activities.
The integration also enhances visibility and governance for all personal data shared via Hightouch. Privado’s privacy code scanning technology scans websites, apps, and backend systems to build data maps. By connecting directly with Hightouch, Privado can provide a comprehensive view of personal data shared through the platform.
To get started with this integration, simply integrate Privado with Hightouch and begin optimizing your data sharing practices. For more information on setting up the integration, check out this support article or get in touch with your Privado customer success manager.
By empowering you with full visibility and governance over your data sharing practices, Privado and Hightouch are committed to safeguarding your privacy and ensuring compliance with privacy regulations.
Let’s take control of your data sharing together!
